Are you looking for a little more attention for your lab products? Strong visual aids and great graphics can dramatically impact the outcome while exhibiting at an event. The image below is from one of our Biotechnology Vendor Showcase™ events, presents a great example of how using strong visuals can draw researchers to an exhibit space. Notice the eyes on the poster are positioned at approximate eye level to the viewer. In addition to this, the company builds on the trust theme with the over-head title. Knowing your audience always helps. Take a moment to think about who might stop to look twice at a young child's face... What would make your target audience stop in their tracks?
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Tags: University of California Los Angeles, University of Illinois Chicago, Life science brand, Life science branding, marketing in science fields, life science researcher event, Life Science Research Market, laboratory sales, marketing, Life Science Leads, life science products
For those of you who don't know us well, we are a small family owned business with a drive to help those in the research industry get ahead. Like other small family owed businesses, our resources are often more limited than our vision, and like other entrepreneuriall businesses, that doesn't stop us from trying to make things work better, faster, and easier whenever we can. In this business, technology is our friend.
Having said that, I must admit that sometimes the usefulness of new technologies is not immediately apparent. When my sister-in-law first mentioned Twitter at a family gathering a few years ago, I remember thinking " What a colossal waste of time that would be... "Who in the world cares if you are out drinking coffee with a Sally or are watching the latest Alien film?" The usefulness of having easily, accessible, simpler info did not really strike me until weeks later when I was having a conversation with friends who live on a narrow mountain road that was under construction. The workmen would tweet when the road was open and when it was blocked, so residents could get in an out with minimal car waiting time. And if the residents needed to leave they could give the workmen a heads up. This proved to be very useful.
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Tags: vendor shows, Life science branding, Life Science Marketing, laboratory sales, marketing, scientist solutions, scientific sales
University of Cincinnati cancer researchers made progress by developing a new chemotherapy delivery agent that could significantly reduce the side effects experienced by patients. Although chemotherapy is one of the most effective ways of treating cancer and has improved the recovery possibilities for many patients, it also causes many of those treated to experience severe side effects.
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The University of Colorado's Anschutz Medical Campus has long been a leader in understanding Multiple Sclerosis (MS) with numerous clinical trials and essential basic research. Now the University plans to create the translational Research Laboratory at the Rocky Mountain MS Center, which will transform its investigation into treatment for the disease that will directly benefit patients.
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Tags: Medical Research, Multiple Sclerosis, Southwest, 2012, BioResearch Product Faire Event, CO, Fitz, Aurora, Anschutz Medical Center, University of Colordao
Bioscience researchers from the Mayo Clinic in Rochester Minnesota are taking a trip all the way to Mt. Everest to study the effects of high altitude on the bodies of climbers.
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Tags: Midwest, Bioresearch, heart disease, 2012, Rochester, Mayo Clinic, BioResearch Product Faire Event, MN
Recently, Georgetown University researchers received a $3 million NIH bioresearch grant to open a new collaborative HIV/AIDS research center called the Developmental Center for AIDS Research (D-CFAR).
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Tags: Georgetown University, Washington DC, Northeast, AIDS Research, BioResearch Product Faire Event, Funding, NIH, Georgetown
The UC Davis Cancer Center was recently recognized as a "comprehensive" center by the National Cancer Institute (NCI). This is the most prestigious honor that a cancer center can receive and designates the renamed, UC Davis Comprehensive Cancer Center as one of the top cancer research institutions in the country.
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Tags: biomedical sciences, University of California Davis, cancer research, Southwest, California, UC Davis Cancer Center, BioResearch Product Faire Event, BRPF, Biomedical Research Funding, Cancer Center, Sacramento Campus
New research labs and buildings are appearing on-campus at the University of Nevada, Reno. Recently construction was completed on a building that will be a hub for science research. The Pennington Health and Science Building is standout among other research buildings on campus, with over 59,000 square feet of laboratory, classroom and office space. Here are some quick highlight points on one of Nevada's most cutting edge research facilities.
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Tags: New research facilities, new science wet labs, University of Nevada Reno, UNR, Nevada, Southwest, BioResearch Product Faire Event, Front Line event
Bioresearch students at the University of Colorado, Boulder will be able to do new in depth research into the conversion of biomass to various chemicals and fuels, thanks to a new bioresearch grant from the NSF. The NSF grant was awarded to the Colorado Center for Biorefining and Biofuels, or C2B2, a joint research renewable energy facility used by CU-Boulder, Colorado School of Mines, Colorado State University, and the National Renewable Energy Laboratory.
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Tags: Bioresearch, biofuels, green chemistry, Southwest, University of Colorado Boulder, BioResearch Product Faire Event, Funding, Energy, Colorado, NSF, UCO, BRPF
The 33rd Semiannual San Diego Biotechnology Vendor Showase™ Event (BVS) at UCSD on February 9th was a success with close to 700 attendees looking at a wide variety of new products. But new products weren't the only thing new at this event, Biotechnology Calendar, Inc. had their very first photo booth available for free fun photo strips to take home!
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Tags: CA, University of California San Diego, California, University of California, San Diego, Life science marketing opportunity, UCSD research, UCSD, UC San Diego, California Research Conference, california research seminar, life science researcher event, bioscience event, Biotechnology Vendor Showcase, San Diego Biotechnology, BVS