How many companies seem to be ahead of the game when it comes to advertisement and branding? How do they have enough manpower, time and money to plaster their company name and logo across the Internet, or even on the t-shirt of the guy next door? The answer to these questions are the same, sponsorship. Sponsorship is a great way to gain exposure and publicity, and to project a positive image; building your brand in your market relatively inexpensively.
