Science Market Update

Groundbreaking University Biomedical Research Identifies Superior MRI Agent

Posted by Jaimee Saliba on Tue, Jul 03, 2012

The first construction of an image by Nuclear Magnetic Resonance (NMRI) by Dr. Paul Lauterbur took place at the University at Stony Brook thirty years ago, and the Stony Brook Chemistry professor went on to win the 2003 Nobel Prize for his work. So it's fitting that another breakthrough in MRI technology is also taking place at the Long Island research university, this time by biomedical engineer Balaji Sitharaman, right, and his team, who have developed a potentially safer and more cost effective MRI contrast agent for improved disease diagnosis and detection. The agent is graphene-based rather than gadolinium-based, and the success of the advanced agent is documented in a recent PLoS ONE article.

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Tags: biomedical sciences, biomedical research, Northeast, New York, Stony Brook University, venture development in life sciences, BioResearch Product Faire Event, Biomedical Research Funding, scientist solutions, life science products, science solution

Selling lab products with science, smiles and great graphics

Posted by BCI Staff on Thu, Apr 19, 2012

Are you looking for a little more attention for your lab products?  Strong visual aids and great graphics can dramatically impact the outcome while exhibiting at an event.  The image below is from one of our Biotechnology Vendor Showcase™ events, presents a great example of how using strong visuals can draw researchers to an exhibit space.  Notice the eyes on the poster are positioned at approximate eye level to the viewer.  In addition to this, the company builds on the trust theme with the over-head title.  Knowing your audience always helps.  Take a moment to think about  who might stop to look twice at a young child's face... What would make your target audience stop in their tracks?

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Tags: University of California Los Angeles, University of Illinois Chicago, Life science brand, Life science branding, marketing in science fields, life science researcher event, Life Science Research Market, laboratory sales, marketing, Life Science Leads, life science products

Current Life Science Events Draw Crowds with the Right Title

Posted by BCI Staff on Thu, Dec 08, 2011

Current science events including life science product and technique seminars are one of the best scientific sales and marketing tools used by companies to gain exposure, establish credibility and build name recognition in research communities.

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Tags: vendor, biotech industry, Life Science Research Market, scientific sales, life science products, Science Suppliers, Science sales, science seminars

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