The 2015 product faire year started of strong, with well-attended BioResearch Product Faire™ Events at three leading research institutions in Texas in January. Between the events at the University of Texas - Austin, Texas A&M University, and the Texas Medical Center nearly 700 researchers came out to meet with sales reps from different companies and discover the best new tools and technologies to use in their labs.
With so many researchers in attendance, it is important for a company to stand out, be professional, and be accessible to the researchers to make the most of the time at the event.
At the end of each event, Biotechnology Calendar, Inc. selects a sales representative who stood out and came to the event prepared to exhibit, engaged with attendees in a friendly and interested manner and showed remarkable salesmanship skills in working to meet researchers and market life science products. Whoever is chosen wins the coveted 5-Star Award.
What is the 5-Star Award? This award is given to a sales representative who embodies the 5 Stars of a good sales professional and meets the following criteria during the event:
Strong start to finish presence
Table display is attractive, provides a clear message about the company, and has informational materials to give away.
Accessible and engaged staff focused on talking with researchers instead of chekcing their phones and computers.
Researcher popularity, engage well with attendees, arrive on time and stay through the whole event.
Sales professionals prepared to represent their company and the event.
Each 5-Star Winner receives a letter, a certificate, and a link on our website with their company’s logo and a link to their company’s website. Five Star Winners can tell their colleagues, supervisors, family and friends about their outstanding work at the life science marketing events at which they exhibited. Their award is proof of their superb salesmanship. At the end of the year, all 5-Star winners are entered into a drawing to win yet another award.
Congratulations to the following winners from January, 2015:
University of Texas, Austin - 5th Annual BioResearch Product Faire™ Event - January 27, 2015
Bill Maloney & Bill Maier, Evoqua Water Technologies
Texas A&M University - 14th Annual BioResearch Product Faire™ Event - January 28, 2015
Tim Sullivan & Gerry Maute, Patterson Scientific
Texas Medical Center - 15th Annual BioResearch Product Faire™ Event - January 29, 2015
Russell Guilmenot, Biotage
Visit the 2015 5-Star Winners Page to stay informed about this year's winners.
Looking for a way to show your colleagues what a stellar sales rep you? Sign-up for a show near you, embrace the 5-Star attitude, and have a chance to win your very own award! Visit the 2015 trade show calendar below to find the best marketplace for your company.
