Life Science Company and Industry News Briefs

Increase Lab Products Sales with Over 140 Qualified Leads at U Alabama

Posted by Jennifer Nieuwkerk on Mon, Sep 29, 2014

In a little over forty years since its founding, the University of Alabama, Birmingham has grown from a small public university to a powerful doctoral research institution and academic medical center. With goals as ambitious as caring for the sick, responding to the needs of the community, educating researchers and advancing discovery, the University of Alabama is a progressive university with the talent and resources it takes to make a major impact on the global science community. One of the best ways to get to know this prominent and well-funded market is by exhibiting at Biotechnology Calendar, Inc. life science marketing events at the University of Alabama, Birmingham.

When you exhibit at Biotechnology Calendar, Inc. life science marketing events, you meet a higher percentage of qualified leads within crowds of attending researchers. Last year, the BioResearch Product Faire™ Event at the University of Alabama attracted 326 attendees. Of these attendees, 145 were qualified leads such as purchasing agents, professors, post docs and lab managers. Working with a lead-to-attendee rate of 44%, sales representatives spend less time reaching out to attendees who aren’t qualified to make purchasing decisions in the lab and more time marketing their lab products and services to potential customers.



University of Alabama life science marketing event


The University of Alabama receives significantly more life science funding than you would expect for such a young research institution. Below are some funding statistics to keep in mind:

  • In 2012, the University of Alabama’s life science R&D expenditures were 27th ranked in the country at $419.4 million.
  • The University of Alabama’s 2013 NIH funding was 32nd ranked at $172.3 million.
  • Thus far in 2014, the NIH has given the University of Alabama $204.5 million.
  • The department receiving the most funding from the NIH is internal medicine with 120 awards totaling $64.7 million so far this year.
  • In 2013, the NSF gave the University of Alabama $5.2 million.
  • Researchers at the University of Alabama recently received $8.1 million in life science funding from the National Institutes of Health for a study involving the etiology of geographic and racial differences in stroke.
  • Ranked among the top 50 public universities in the nation in U.S. News and World Report’s annual college rankings for over ten years, the University of Alabama ranked 32nd among public universities in the 2013 rankings.

As a top funded research institution with hundreds of millions of dollars in life science funding available, the University of Alabama is able to keep its research labs well stocked with lab products and biotech solutions. Biotechnology Calendar, Inc.’s life science marketing event is the perfect opportunity to increase your lab product sales at this well-funded university easily and affordably. The BioResearch Product Faire™ Event at the University of Alabama will take place on November 13th, 2014.

Biotechnology Calendar, Inc. is a full-service science research marketing company that organizes life science marketing events at top research universities across the United States. If you are interested in exhibiting at a vendor show closer to home, we encourage you to view the 2014 calendar of events and 2015 calendar of events. For more life science funding information on the University of Alabama, or to learn more about the Alabama event, click on the button below.  


UAB Funding Report

Tags: increase sales in alabama, Life Science Funding, University of Alabama Birmingham, UAB

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