Conference - San Diego, CA, United States
Pharmaceutical and biotechnology organizations within the life science industry are consistently expanding product pipelines with new and innovative therapeutic treatments while also exploring available avenues to reach new patients. As therapeutic products become more advanced and niche, the cost surrounding the development and distribution of new treatments concurrently and exponentially increases. Managed markets and payer marketing executives are facing the monumental challenge of decoding and expertly navigating the ever-evolving landscape of governmental and commercial payer organizations to secure the best formulary tier position within patient plans to ensure a high ROI for all products.
Thu, Jan 22, 2015 - Fri, Jan 23, 2015
Hilton San Diego Resort & Spa
San Diego, California
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