Science Researcher Update

3rd Annual Life Science Brand Reputation & Communications Conference

Written by BCI Staff | Jan 6, 2014 11:43:00 PM

3rd Annual Life Science Brand Reputation and Communications Conference

Conference - Online

Gathering to Discuss both Traditional & Digital Communications Strategies across the Life Sciences to Capture the Interests of the Media, Enhance Product & Corporate Brand Reputation & Continue to Create Value for Business in this New Age of Healthcare

Across the life sciences, the role of communications professionals has evolved immensely over the past several years. The movement from traditional communications to a more digital conversation has executives questioning where communications is headed and how it will continue to offer value in terms of directly impacting business in a new age of healthcare. The Life Science Brand Reputation & Communications Conference will bring together professionals responsible for corporate communications, public relations, marketing communications, investor relations and media relations to share high-level case studies, engage in interactive educational workshops as well as become active participants in learning exchange groups and networking opportunities.

A key topic of interest for this year’s program will center on a media panel discussion, providing attendees with a look into the perspective of trade reporters, healthcare journalists and bloggers as they talk over the trends they are following, what captures their interests and what stories they are looking to write as the healthcare industry continues to evolve. Another area of focus will be on optimizing social media to the best of its ability and strategies to efficiently build a fan base.

Organization: Q1 Productions

(Courtesy of Q1 Productions' logo, via www.q1productions.com)

3rd Annual Life Science Brand Reputation and Communications Conference

Thu, Feb 20, 2014 - Fri, Feb 21, 2014

Online

Atlanta, GA

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