Using science conventions and trade shows as a platform to brand and sell laboratory and research science supplies can be an effective strategy to maximize your sales reps' limited time and increase the overall efficiency of the sales cycle.
The most significant advantages of using this strategy include:
- Saving time over cold calling
- Accessing science researchers for in-person discussions
- Premarketing your company and products at top science markets
- Demonstrating your products and services from your exhibition space
- Establishing a local presence and building your brand in the targeted science community
- Cost effective multiservice packages available in each market
See the list of 2012 Shows for each of these markets
See general Exhibitor Information and our Researcher Information
See our Science Market Update blog